Privacy Policy

Last updated:

This Privacy Policy explains how Tavola ("we", "us", or "our") collects, uses, and protects your personal information when you use our meal planning mobile application and related services.

We're committed to protecting your privacy and being transparent about our data practices. Please read this policy carefully to understand how we handle your information.

1. Information We Collect

Information You Provide

Account Information

  • Email address
  • Name (optional)
  • Password (encrypted)

Recipe Data

  • Recipes you add manually
  • Recipes imported via URL
  • Recipe modifications and notes
  • Favourite recipes

Meal Planning Data

  • Meal plans you create
  • Shopping lists
  • Items you add to shopping lists

Information Collected Automatically

Usage Data

  • Features you use and how often
  • Meal plans generated
  • Recipes viewed and saved
  • App performance data

Device Information

  • Device type and operating system
  • App version
  • General location (country/region) for localisation
  • Crash logs and error reports

2. How We Use Your Information

We use your information to:

Provide Our Services

  • Store and organise your recipes
  • Create and manage your meal plans
  • Generate shopping lists from your meal plans
  • Sync your data across devices

Improve Our Services

  • Understand how users interact with Tavola
  • Identify and fix bugs and performance issues
  • Develop new features based on usage patterns

Communicate With You

  • Send service-related notifications
  • Respond to your support requests
  • Share product updates (with your consent)

3. AI-Powered Features

Tavola uses artificial intelligence to analyse recipe ingredients and generate shopping lists. Here's how this works:

  • Recipe ingredients are sent to AI services to analyse and compile your shopping list
  • We send only the minimum information needed (recipe ingredients) to generate accurate shopping lists
  • Your recipe data is not used to train third-party AI models

AI Service Providers

We may use one or more of the following AI services depending on availability:

  • Google Gemini
  • Anthropic Claude
  • OpenAI

We may introduce additional AI-powered features in the future, such as meal plan generation. Any new features will be reflected in updates to this policy.


4. How We Share Your Information

We do not sell your personal information.

We may share information with:

Service Providers

  • Cloud hosting (Google Firebase/Firestore)
  • AI services (as listed above) for shopping list generation
  • Payment processing (RevenueCat/Apple/Google) for subscriptions
  • Analytics services to understand app usage

Legal Requirements

We may disclose information if required by law or to protect our rights, safety, or property.

Business Transfers

If Tavola is acquired or merged, your information may be transferred as part of that transaction. We'll notify you of any such change.


5. Data Storage & Security

Where We Store Your Data

Your data is stored on Google Cloud servers located in the United States (us-central1 region).

How We Protect Your Data

  • All data transmitted between your device and our servers is encrypted using TLS
  • Passwords are hashed and never stored in plain text
  • We use Firebase Authentication for secure account management
  • Access to user data is restricted to authorised personnel only

6. Your Rights & Choices

You have the right to:

Access Your Data

Request a copy of the personal information we hold about you.

Correct Your Data

Update or correct inaccurate information through the app settings or by contacting us.

Account Deletion

You can delete your Tavola account and associated data at any time using one of the following methods:

Option 1: In-App Deletion

Open Tavola → Settings → Danger Zone → Delete Account

Option 2: Email Request

Email info@thetavola.ai from the email address associated with your account, with subject line "Account Deletion Request".

What Gets Deleted

  • Account profile information (email, name)
  • User-created content (recipes, meal plans, shopping lists)

What May Be Retained

  • Transaction and purchase records may be retained as required by law or for accounting purposes

Processing Time

Account deletion requests are processed within 14 days.

Export Your Data

Request a portable copy of your recipes and meal plans.

Withdraw Consent

Opt out of marketing communications at any time.

Lodge a Complaint

If you're in the UK, you may contact the Information Commissioner's Office (ICO) if you have concerns about how we handle your data.


7. Data Retention

We retain your information for as long as your account is active or as needed to provide our services.

  • Account data: Retained until you delete your account
  • Usage analytics: Aggregated and anonymised after 26 months
  • Support communications: Retained for 3 years after resolution

When you delete your account, we delete or anonymise your personal data within 30 days, except where we're required to retain it for legal purposes.


8. Children's Privacy

Tavola is not intended for children under 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.


9. International Users

Tavola is operated from the United Kingdom. Your information is stored on servers in the United States. If you access our services from outside these regions, your information may be transferred internationally.

For users in the European Economic Area or United Kingdom, we rely on standard contractual clauses and other appropriate safeguards for international data transfers.


10. Changes to This Policy

We may update this Privacy Policy from time to time. We'll notify you of significant changes by:

  • Posting a notice in the app
  • Sending an email to your registered address
  • Updating the "Last updated" date above

Your continued use of Tavola after changes take effect constitutes acceptance of the revised policy.


11. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

Email: info@thetavola.ai

We aim to respond to all enquiries within 30 days.


12. Summary of Key Points

What we collect Why Your control
Email & account info To create your account Delete account anytime
Your recipes To build your collection Export or delete
Shopping lists To help you shop Delete anytime
Usage data To improve the app -

This policy is governed by the laws of England and Wales.